How to build a REPEAT order Shopify business, through great products.
In this episode of Winning With Shopify, we chat with Harry, Co-founder of Keap Candles, about building a repeat order Shopify business.
Harry shares how Keap is innovating in the candle space, using smart feedback cycles and AI-driven SEO to grow sustainably, while navigating real challenges like sales tax compliance, evolving sales processes, and the pressure of founder life.
He also opens up about mental health, managing stressful weeks, and what it really takes to stay grounded while building a purpose-led brand.
Explore Keap Candles and their beautiful, sustainable products here:
If you’re building something meaningful and trying to balance growth with wellbeing, this episode is packed with insight, honesty, and inspiration.
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Key Takeaways:
00:00 • Where Everything Clicks: Winning With Shopify
01:56 • How Do You Spell Keap? The Story Behind the Name
05:08 • Keap’s Candle Innovation
08:09 • Yoast SEO & AI Brand Insights
16:37 • Flowers by Candle: A Personal Choice
19:30 • The Second Part of the Sales Process
23:17 • Sales Tax Compliance
26:32 • How to Build a Long-Term Feedback Loop
32:02 • Mental Health in Your Day-to-Day Work Environment
35:38 • What to Do When Things Start Feeling Overwhelming
37:17 • How to Survive a Stressful Work Week