
Shopify SEO - 10 Easily Fixable Things, Missed By Most Brands. Get Ahead Now!
In this episode Nick is joined by SEO consultant, Kieran Layton, from Spec Digital, to uncover the 10 Shopify SEO things every brand is missing and can easily fix!
From optimising product pages and collections to improving page speed and tracking, we discuss the most common SEO mistakes brands make and how to fix them.
Learn how to improve your store's visibility on search engines, increase organic traffic, and boost sales!
Reach out to Spec here: https://spec.digital/
Sign up to the Growth Hub here: https://wwspodcast.com/pages/the-growth-hub
Key takeaways:
0:00 Introduction
3:32 Shopify SEO: 10 Amazing Things Every Brand Should Do
9:53 Content is King of the SEO Game
14:28 Six Tips for Faster Page Speed in e-commerce
20:12 How Google Is Watching Your Site
26:41 9 Things You Need To Know Before Launching Your Website
31:22 Schema & Collection Structure
37:42 Outro
Check out our awesome partners!
To learn more or claim your free customer analysis and strategy session, visit seguno.com/winningwithshopify
Claim your 30 day free trial with Afluencer here: https://apps.shopify.com/afluencer
Join the bootcamp and elevate your inventory game: https://info.brightpearl.com/winning-with-shopify-holiday-planning-bootcamp
Related Episodes

Shopify SEO Masterclass: Your 2025 Guide To Doing SEO on Shopify
SEO doesn’t have to be complicated! In this episode, Nick shares simple, actionable ways to boost your store’s traffic and sales. From speeding up your site and fixing slow images to handling vendor pages and keeping up with Google’s latest changes, you’ll learn the essentials every store owner needs. We also uncover the biggest SEO mistakes brands are making, plus off-site strategies and link-building tips to help you get ahead.
Listen or Watch →
The New Shopify SEO Strategy That Actually Works in 2026
In this episode of the Winning With Shopify Podcast, Nick Trueman breaks down the biggest Shopify SEO updates that every store owner should know. Learn how AI is changing search, why GEO (Generative Engine Optimization) is becoming increasingly important, how LLMs.txt files fit into modern SEO, and practical ways to improve your Shopify store's visibility. The episode also covers content strategy, FAQs, customer reviews, product pages, and building topical authority to help your store attract mo
Listen or Watch →
World #1 SEO App’s Shopify Essentials & Featuring in Google’s AI results
This week we are joined by our brand new sponsors, Yoast! Yoast has helped over 13 MILLION sites with their SEO. So, in this episode we discuss the ESSENTIAL SEO TIPS every Shopify store should be doing right now. From the biggest “dos” and “donts” to shaping product pages, blog content, and overall site structure.
Listen or Watch →Frequently Asked Questions
Questions about "Shopify SEO - 10 Easily Fixable Things, Missed By Most Brands. Get Ahead Now!"
